exhibitions: GIBTM reports: GIBTM to stage education programme
GIBTM to stage education programme
Raising industry standards and encouraging development will be some of the topics discussed at this year’s meetings exhibition GIBTM in Abu Dhabi.
An education programme involving seminars, workshops and debates will be open to all trade visitors, exhibitors and individuals participating in the event’s GIBTM Hosted Buyer Programme.
Industry experts and representatives from associations MPI, Site and ICCA will make presentations on subjects including trends and development, event management, technology and financing, sales and social media.
“The business tourism, meetings and incentive industry has expanded significantly over the past year and as a result we are creating an education programme that embraces every kind of subject that will not only provide industry knowledge for individuals to use for their own personal development but the topics will also provide trends and updates for anyone who is actively engaged in the profession,” said Erica Keogan, GIBTM’s association and education manager.
The education programme debuted at last year’s EIBTM in Barcelona, which along with GIBTM is organised by Reed Travel Exhibitions.
A MeetingMetrics’ online survey for attendees to provide feedback on the education programme at EIBTM will be carried out following GIBTM.
More than 2,000 industry professionals, 300 hosted buyers and at least 250 exhibiting companies are expected to attend this year’s GIBTM, which takes place from March 28-30 in Abu Dhabi.
